Jingle, a platform empowering local businesses to embark on their mobile journey, directly connect with customers, and manage their deliveries, has secured additional funding. Bessemer Venture Partners, a prominent venture capital firm, has joined Jingle’s seed round, bringing the total raised to a substantial $2.9 million. Alongside the seasoned investors from Silicon Valley and Europe who participated in the round, this infusion of capital is set to propel Jingle’s mission to reshape the local commerce landscape.
Revolutionizing Local Commerce with Mobile Stores
Jingle is a dynamic startup in the burgeoning delivery sector, revolutionizing the way local businesses operate. It provides a digital platform for sellers of goods and services to conduct their deliveries and transition into the mobile realm. Think of it as the modern-day neighborhood ice cream truck, but for a wide array of products and services. Jingle’s innovative approach stimulates local demand for mobile shops, including bakeries, ice cream parlors, personal trainers, knife sharpeners, and more.
Empowering Retailers and Unlocking New Markets
Jingle functions as a thriving marketplace, offering retailers an attractive alternative to traditional brick-and-mortar stores, opening doors to new markets, and uncovering previously untapped demand. One of the standout features of Jingle is its commitment to faster delivery and lower fees. With a flat delivery fee of just $2.99, consumers benefit from a cost-effective solution that stands in stark contrast to the higher charges imposed by other delivery services.
Expanding Horizons with New Funding
The recent investment infusion will play a pivotal role in Jingle’s growth strategy. It aims to onboard a more extensive roster of vendors onto its mobile store platform and expand its consumer base. Jingle currently provides delivery services for artisanal foods and an array of household services, including mani-pedi, knife sharpening, and personal training. Initially operating in the San Francisco Bay Area, the company has ambitious plans to extend its reach to Southern California and other key West Coast locations.
Changing the Game with the “Push” Model
Jingle’s journey began in 2022 with a vision to address the pain points of high delivery fees and prolonged wait times for essential goods and services. It introduced the innovative “push” model, setting it apart from conventional delivery services. Instead of retrieving items from a store upon order, Jingle utilizes mobile stores stocked with products that roam neighborhoods. These mobile stores alert users when they are nearby, facilitating quicker and more cost-efficient deliveries. Picture it as an ice cream truck with a mobile app, making on-demand deliveries a breeze.
The demand for delivery services has been steadily growing, but issues related to cost, quality, and delivery time have persisted. Jingle is addressing these concerns head-on. It offers consumers deliveries at less than one-third the cost of traditional delivery services, coupled with the incredible convenience of receiving food and services within minutes, even in areas that were previously outside the delivery radius of other platforms.
Pioneering a New Distribution Model
Baris Karadogan, co-founder and CEO of Jingle, succinctly describes the company’s impact, stating, “It is much cheaper and faster to order ice cream from ice cream trucks that are driving through your neighborhood than to order from a fixed-based store. Jingle brings the ‘dim sum’ model for food and services delivery.”
Empowering Businesses and Attracting New Customers
Businesses partnering with Jingle are experiencing transformative benefits. Beck Sunseri, Founder of Tin Pot Creamery, states, “With Jingle, we don’t need to open brick-and-mortar stores to reach new customers. Jingle presents a fresh new distribution model, and we are happy to be partners.” Jina Osumi, CEO of Humphry Slocombe, echoes this sentiment, emphasizing that Jingle allows for expansion without the need for costly physical storefronts, attracting new customers through fun and spontaneous deliveries.
A Fresh Approach Recognized by Investors
David Cowan, partner at Bessemer Venture Partners, acknowledges the innovative approach Jingle has taken, stating, “Jingle is building a platform that turns the delivery model on its head. Mobile stores offer faster and cheaper delivery, and allow the business to have a direct relationship with customers.”
Jingle, a pioneering platform enabling local businesses to transition into the mobile realm and manage their deliveries, has secured $2.9 million in a seed round. Bessemer Venture Partners joined the round, propelling Jingle’s mission to reshape local commerce. Jingle offers faster and more cost-effective deliveries than traditional services, utilizing a “push” model where mobile stores notify users when nearby. This innovative approach is transforming local commerce and empowering businesses while attracting new customers.
Hi, I’m Oren, founder at BIGINTRO, a content strategy agency that helps B2B companies drive growth. We develop search, social, PR, and content marketing strategies tailored to business goals. I also have a dog named Milo.